What is .セール?
.セール entered the DNS root zone on February 19, 2016, 10 years ago. It came out of ICANN's New gTLD Program, the 2012 application round that grew the root from 22 generic TLDs to well over a thousand.
In the DNS, .セール is stored as the ASCII string xn--1ck2e1b (its "A-label"). Browsers and apps that support IDNs show the native script instead.
Amazon Registry Services, Inc. operates a large portfolio of 51 TLDs, including .amazon, .audible, .author, .book and .bot.
On the technical side, .セール is served by 6 authoritative name servers, every one of them reachable over IPv6. It is also DNSSEC-signed: the root zone carries a DS record for .セール, which lets validating resolvers check its answers cryptographically. Registration data is published over RDAP and WHOIS (the WHOIS server is whois.nic.xn--1ck2e1b).
Same registry, other endings
50 other TLDs share this operator.
.セール FAQ
What does .セール mean?
.セール is Japanese for "sale". It's a generic top-level domain, stored in the DNS as xn--1ck2e1b.
What is .セール used for?
.セール is mostly used for shopping & e-commerce. Like most gTLDs, it's a label of intent rather than a guarantee — check the site, not just the ending.
What country is .セール?
None. .セール is a generic top-level domain, so it isn't tied to any country.
Who owns the .セール domain extension?
Amazon Registry Services, Inc. operates .セール as its registry, under a registry agreement with ICANN.
When was .セール created?
.セール was delegated to the DNS root zone on February 19, 2016.
Is .セール a valid domain?
Yes. .セール is an active top-level domain in the DNS root zone, delegated in 2016, so .セール addresses work in every browser.
Can I buy a .セール domain?
.セール names are sold through ICANN-accredited registrars. Some gTLDs restrict who can register, so read Amazon Registry Services, Inc.'s policy if you're unsure.
Is .セール DNSSEC-signed?
Yes, the root zone holds a DS record for .セール.
Sources
Data from IANA root zone version 2026102000. Last changed June 17, 2025. Spotted something wrong? Tell us.
