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Brand TLD DNSSEC

.gucci Guccio Gucci S.p.a.'s brand TLD

.gucci is a "dotBrand": a top-level domain run by Guccio Gucci S.p.a. for its own use, not a domain the public can buy.

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Brand TLD

Brand TLD

.gucci

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What is .gucci?

Brand TLDs operate under Specification 13 of ICANN's registry agreement. It lets a trademark owner keep every second-level name for itself, so you won't find .gucci names for sale at any registrar.

.gucci entered the DNS root zone on October 27, 2015, 10 years ago. It came out of ICANN's New gTLD Program, the 2012 application round that grew the root from 22 generic TLDs to well over a thousand.

On the technical side, .gucci is served by 8 authoritative name servers, every one of them reachable over IPv6. It is also DNSSEC-signed: the root zone carries a DS record for .gucci, which lets validating resolvers check its answers cryptographically. Registration data is published over RDAP.

.gucci FAQ

What country is .gucci?

None. .gucci is a generic top-level domain, so it isn't tied to any country.

Who owns the .gucci domain extension?

Guccio Gucci S.p.a. operates .gucci as its registry, under a registry agreement with ICANN.

When was .gucci created?

.gucci was delegated to the DNS root zone on October 27, 2015.

Is .gucci a valid domain?

Yes. .gucci is an active top-level domain in the DNS root zone, delegated in 2015, so .gucci addresses work in every browser.

Can I buy a .gucci domain?

No. .gucci is a brand TLD under ICANN Specification 13, so names are reserved for Guccio Gucci S.p.a.

Is .gucci DNSSEC-signed?

Yes, the root zone holds a DS record for .gucci.

Sources

Data from IANA root zone version 2026102000. Last changed January 28, 2025. Spotted something wrong? Tell us.

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How well do you know .gucci?

Three questions. Each right answer is worth 10 XP — more if you keep a streak going.

  1. 1In which year did .gucci enter the root zone?

  2. 2Who runs the .gucci registry?

  3. 3Can the public register names under .gucci?